This website uses cookies to improve your online experience. By continuing browsing, you agree that cookies are used for purposes of analysis, relevance and advertising. Find out more    

A Sell Side Platform (SSP) is a solution for automating the sale of advertising space in real-time and is linked to numerous inventory sources (Ad-Exchanges, Ad-Networks, Demand Side Platforms or DSPs). A DSP for advertisers, it enables content publishers to automate the entire media sales process:

  • It centralizes all inventories available for sale
  • It applies the principle of yield management, aka maximizing turnover taking into account, in particular, the rate of filling of an inventory and the proposed price level
  • It offers analysis and reporting tools on the behavior of Internet users (clicks, keywords, place of consultation, etc.), the media used (mobile, tablet, connected TV, computer, etc.) (Application iOS or Android, browser used, etc.).

Results :

Positioning of the solution
Types of customers
Access to the solution
Pricing model of the solution
Filter results CLEAR
En cours de chargement
Type and Hit Enter to Search