The Digital Benchmark

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Results :

Types of customers

SE(-10)

Small & Medium (11-250)

Medium & Large (251-5000)

Large Enterprise (+5000)

Administration / Public Sector

Access to the solution

SaaS

Main Features

Loading tags in asynchronous mode

Tag Activation / Deactivation

Reuse of predefined variables

Conditioned Load Rules

Modifying and editing tags

Preview before production/release

Production/Release

Tag Templates

Error Management Module (js)

Alerting (tag chaos)

Start Date / Expiration Date for tag management

Versioning

Project Phasing for tag management

Copy and paste a tag

Duplicate a tag

Perform an A/B testing

Trigger a tag (cookie-based)

Technical report (tagperformance & tagquality)

Platforms

Perl

ASP

.NET

Apache

None

Other

Format

Triggers

URL-Based

Event-Based

Custom variables

Other

Mobile

iOS

Android

Windows

None

Tagging of Mobile App

Tag Marketplace

Web

Mobile site

Mobile applications

Data Management

Data modification

Data enrichment

Data segmentation

Direct integration with external data source

Direct integration to a DMP

First Party Data Collection

Period of commitment

Tag management